Tuesday, June 24, 2014

Fine & Country article



Dynamic young team bring energy and drive to local real estate market with international Fine & Country brand.


Fine & Country International Realty remains on the expansion trail with the 
recent announcement of a new licensee for the Helderberg area, namely the dynamic duo of 
Kelly Reifarth (Harris) and Shaun Harris, two well known names in local real estate 
circles. Kelly, who has proven her expertise in the property industry over the past 7 years 
and more recently at Schonenberg Real Estate, will be the sales director of this new 
Fine & Country Realty office.

An internationally renowned, global network of licensed real estate offices, 
Fine & Country specialises in the marketing, sale and rental of luxury residential property. 
With offices in the UK, France, Portugal, Spain, Malta, Dubai, Qatar, Egypt, 
West Africa, Namibia and Mauritius, as well as South Africa, the Fine & Country model is 
to combine widespread exposure of the international marketplace with the local expertise 
and knowledge of carefully selected, independent property professionals. Linda Erasmus, 
CEO of Fine & Country International Realty for Sub-Saharan Africa warmly welcomed the 
new licensee, stating: “As is the case for all our stakeholders, the new Somerset West 
team has access to our group’s proprietary data technology and trademarks, as well our 
full support to ensure total client satisfaction. Clients in the Helderberg will benefit a great 
deal from excellent local expertise, combined with a professional national network 
and international target audience.”

The new realty office officially launched their new undertaking on Thursday June 12th
with an elegant British themed cocktail and wine tasting event; the evening was a huge 
success with over 130 people attending. The building was lit up with fairy lights and the 
English taxi, Beefeater, English Guards, and food made for a top evening put together by 
event planner Stephanie Burger.

Shaun and Kelly, who have worked together for over seven years, will cover the 
Somerset West, Strand and Gordon’s Bay areas. They aim to focus on 
developments, residential as well as rental properties. Their offices are conveniently 
situated on Bright Street in the heart of Somerset West, where clients can drop in to 
meet with them and their team of handpicked associates.

The powerhouse brother-sister team are very excited about their new venture, and 
when asked, “What is the top end of your market?” Shaun replies with a smile: “For us, 
the sky really is the limit. We believe in this brand one hundred percent. We know that 
Fine & Country’s sterling international reputation will assist us in growing and expanding 
our existing client base.”

The new venture also perfectly complements Kelly and Shaun’s existing property 
development initiatives. Both their names are synonymous with savvy real estate 
investments throughout the greater Helderberg region. As Kelly observes,
“We know that the exclusive marketing, technological and general industry experience 
that the Fine & Country brand offers will put us ahead of our competition and give our clients, 
in particular sellers, the edge in achieving the highest prices in the shortest time possible. 
This venture enables us to market more exclusive, high-end properties to the widest 
possible audiences. It will have the added benefit of allowing developers who partner 
with us to market their more niche products to a wider range of clients.”

According to Kelly, they plan to employ agents who complement the brand, have the 
knowledge and drive to provide the service clients deserve, and who are best able to 
create awareness of the Fine & Country brand. She adds, “In the modern world, it is 
absolutely essential to stay abreast of technological and marketing trends in one’s industry. 
We are therefore really looking forward to networking with our Fine & Country associates 
at the Warwickshire Gold Cup polo tournament in the UK in July (the first of more expos 
and events in the future) and to utilising the range of tools and relevant industry information 
we’ll be provided with at such events.”


Kelly concludes, “Shaun and I are a young, dynamic team. We bring energy, enthusiasm 
and passion to the local real estate industry. We have lived in the Helderberg area for 
over 20 years. We bring a wealth of sales and marketing experience to Fine & Country 
and plan to walk a long and successful road with the brand.




Contact Kelly Reifarth (Harris) (sales director/manager) on 082 733 6259 
or kelly.r@fineandcountry.com and Shaun Harris (principal) on 082 956 0599 
or shaun.h@fineandcountry.com or visit www.fineandcountry.com